End-to-End Compliance for Social Selling

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How to manage risk while gaining the business benefits of social selling in financial services Financial organizations must strike a delicate balance between enabling sellers, advisors, and employees to engage with customers on social media and managing risk to remain compliant with industry regulations. To achieve this balance, most social selling programs in regulated industries only allow employees to post preapproved corporate content—much of which is ineffective since audiences recognize it for what it is: thinly veiled advertising. Download this compliance resource to learn: What end-to-end compliance looks like in successful social selling programs How built-in compliance enables users to create and share authentic content safely How Hootsuite creates efficiencies in compliance workflows and reduces friction for users

 

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