How Brands Can Prepare for New Touchpoints in the Emerging DTC Landscape

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“The long-term consumer trend toward greater use of digital commerce channels was given an enormous boost by
COVID-19 and shows no signs of a significant slowdown. This seismic shift means we may be dropping the “e” from
“ecommerce”, and simply calling it “commerce” comprising shopping journeys that seamlessly encompass online,
mobile, social, voice, and physical touch points along the way.
Traditional retailers have been grappling for years with ways to provide frictionless experiences, and now
increasingly popular direct-to-consumer (DTC) brands are also entering the fray. Forward-thinking brands are also
looking 5 to 10 years ahead, seeking the emerging touchpoints that will support transactions by 2030.
Watch this on-demand webcast to discover ways DTC brands can take advantage of current opportunities and
position themselves for success in the long term. Key takeaways include:
• Guidelines for creating a future-ready enterprise
• The important of working with solution providers and partners that have both B2B and B2C experience
• The benefits of incorporating tax solutions within digital transformation plans and tech stack upgrades”


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