A 12-Step Guide To Dental Marketing
“A successful brand presents a consistent message and experience across every platform and customer interaction. That’s not a haphazard process–it happens over time with a unified strategy. When built right, a brand develops a first-class reputation and enjoys consistent growth.
In dentistry, controlling your practice message separates the entrepreneurs from the average business owners. Effective digital marketing tells an authentic story about what you do for patients, what patients can expect, and why you’re the best choice. Incoherent campaigns can be confusing and work against your intentions. You want to build a brand and dental practice that people love.”