How Unified Communications can Deliver Certainty in Times of Crisis

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The global pandemic demonstrated that businesses can and must adapt to changing circumstances in an emerging crisis. This became evident when organizations, no matter the size, allowed employees to work from home, reporting to the office only when necessary. While there were already glimpses of mainstream remote work before the advent of COVID-19, the public mandates for physical distancing revolutionized the way people can do their jobs. This was no small feat for business leaders who led the way, with many now saying remote and hybrid working could be the path forward. Working from home and other novel measures initiated during the pandemic can be repurposed to future-proof companies against other shocks and unforeseen circumstances that may occur in the future. And, with the benefit of hindsight, managers and employees are now able to look back and assess which practices may not work moving ahead and those that should continue to help their organization succeed in the long run. For instance, firms have reported that their teams use voice calls, messaging, and video conferencing more often in hybrid work environments. In the rush to adopt remote work in early 2020, businesses may not have been equipped with the proper digital tools, leading to disparate communication even within the same teams.


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