Zerodha Founder Reflects on Industry Challenges, Rules Out 2025 Launch

Zerodha co-founder and CEO Nithin Kamath had an open discussion regarding how the brokerage industry currently stands. According to Times of India, while answering a user’s question on X (formerly Twitter), the co-founder said that he wouldn’t start Zerodha in 2025, as the market is extremely crowded. Increased curiosity about this development comes from different market participants who include traders, investors and startup founders.

The Changing Landscape of the Brokerage Industry

In a Q&A session, answering a user’s question, Nithin Kamath said on brokerage industry trends, that the space has become extremely competitive and saturated. Zerodha started its low-cost brokerage approach in 2010, yet Nithin Kamath claims this model remains challenging to duplicate in the present marketplace. The market entrance of new competitors and high consumer standards have transformed the business landscape since Zerodha first started operations.

Answering the question, he said, “The market is so crowded, and being another one doing the same thing wouldn’t work.” Adding to that, Kamath also said Zerodha has evolved in the past 10 years. He said, “It doesn’t make sense to attempt to beat the best today on day 1 of the business.”

Kamath mentioned that intense price wars, rising costs, and tighter margins are some of the biggest challenges. He noted that most new entrants in space are focusing more on growth and user acquisition rather than sustainable profits.

No Plans for Zerodha’s New Launch

This also clears the air about any rumors regarding Zerodha’s new launch or spin-off services. Kamath has firmly stated that Zerodha is not planning to start any new major offerings soon. Instead, the focus is on improving what already exists—making trading and investing easier, safer, and more transparent for users.

The company continues to enhance its current platforms and invest in better tools for traders and long-term investors.

Advice to New Investors and Startups

In his message, Nitin Kamath advised investors and startup founders. He highlighted the importance of long-term commitment over chasing quick profits. His key principles include disciplined risk management, asset allocation, and avoiding emotional trading decisions.

Kamath urged potential entrepreneurs to exercise critical thinking before venturing into the brokerage business. Creating a long-term business is much harder today than it was ten years ago, even with the reduced barriers to entry.

On his social media, Kamath said, “Over the next 10 days, there are only 4 trading days. It’s not a bad idea to take a break from trading and recharge. By staying out of the markets, you can survive to trade another day, when you’re in a peak performance mental state and the market conditions are better.”

Looking Ahead: Evolving, Not Expanding

Although starting Zerodha in 2025 is off the table, the company is still evolving. Kamath remains focused on improving user experience, building better financial literacy tools, and maintaining transparency in operations.

His comments give a clear picture: the focus isn’t on expansion, but on refinement. In today’s complex financial world, sometimes the best move is not to launch something new, but to strengthen what you already have.