Toyota Nvidia partnership
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Toyota Partners with Nvidia to Build Next-Generation Cars with Automated Driving Technology

Nvidia is teaming up with Toyota to bring automated driving capabilities to new vehicles. Toyota made the announcement in Las Vegas during the annual Consumer Electronics Show. According to TechCrunch, the Toyota Nvidia partnership will see the two companies develop next-generation vehicles that are powered by Nvidia’s operating systems.

Long-Term Relationship

This is not the first time that Toyota and Nvidia will be working together. Toyota has used other Nvidia cloud-based systems for a long time. Toyota Research Institute started using Nvidia technology to create, train, and prove its autonomous driving technology in 2019.

Prior to this, the two companies exchanged plans for integrating Nvidia’s supercomputers and operating systems in future Toyota car models. For Nvidia, the latest partnership represents a fresh focus on the automotive sector.

Toyota is actually a great example of our cloud-to-car strategy. We had already partnered with Toyota in the cloud, and now we’re excited to extend that partnership and work with them in the car,” Nvidia VP for Automotive Ali Kani said.

Toyota AI Integration

Under the new partnership, Toyota’s next-generation vehicles will be powered by Nvidia’s operating systems namely DriveOS and AGX Orin. DriveOS is an autonomous vehicle platform that supports real-time AI processing. It also facilitates AI integration in advanced cockpit and driving features.

Nvidia’s Drive AGX supercomputer will be in-built into Toyota vehicles. The system allows for real-time processing of sensor data. Drive AGX is one of the three computers that constitute Nvidia’s comprehensive self-driving toolkit. The other two supercomputers are Nvidia Omniverse and Nvidia DGX.

Nvidia Omniverse is used for AV software testing and synthetic data generation in simulations. Nvidia DGX is used for AI model training and software stacking.

A Huge Industry

Toyota is not the only automotive company that’s diving into autonomous vehicle technology. During CES 2025, automotive supplier Continental and Aurora unveiled a partnership that will see them deploy autonomous trucks at scale. The driverless trucks will be powered by Nvidia’s Drive Thor system-on-a-chip technology.

Nvidia unveiled a range of new chips and partnerships in autonomous cars, robotics, and agentic AI at the CES 2025 event. CEO Jensen Huang said Nvidia’s DriveOS operating system has the highest standard of functional safety.

This is going to be a very large industry. I predict that this will likely be the first multi-trillion dollar robotics industry,” Huang said.

Working with Toyota, which is the largest automobile maker in the world, Nvidia expects to grow its automotive vertical business to about $5 billion in 2026. Nvidia also launched Project Digits, a desktop project that connects AI researchers, students, and data scientists to the chip maker’s Grace Blackwell Platform.

According to Huang, this is an AI supercomputer project that runs the entire Nvidia AI stack. Nvidia plans to use it to equip users with hardware that’s designed to run large AI models that laptops cannot handle. The Toyota-Nvidia partnership announcement pushed Toyota stocks up by 4%. Nvidia stock rose by 5% ahead of Huang’s talk at the CES.

Linda Hadley
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