Rubrik acquires Predibase to expand its AI tools and enterprise solutions, aiming to simplify and accelerate the deployment of AI agents across platforms.
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Rubrik Acquires Predibase to Boost AI Agent Adoption

Rubrik acquires Predibase to accelerate the adoption of AI agents, according to TechCrunch, as the data cybersecurity firm announced its plan on June 25, 2025. The deal, reported by CNBC to be valued between $100 million and $500 million, though official terms have not yet been disclosed.

Rubrik, known for enterprise solutions in data backup and security, aims to expand into AI through the acquisition of Predibase. This move, part of a growing trend among enterprise AI acquisitions, is designed to make AI agents more accessible and easier to deploy.

Strategic Move to Push AI and Machine Learning Tools

Rubrik has always focused on safeguarding enterprise data. Now, it wants to enable customers to build AI tools that run on protected data. Predibase, launched in 2021, offers tools to train and fine-tune open-source AI models. Its platform helps teams customize models and deploy them with better performance and lower costs.

A Rubrik press release explains that Predibase’s platform “turbocharges model accuracy, while reducing inference time and lowering cost by up to 80%.”

This is a clear push for Rubrik’s enterprise AI ambitions. By integrating Predibase, Rubrik strengthens its machine learning tools and expands its position in data and AI. The deal fits into a larger trend; Salesforce, Snowflake, and Collibra recently made similar moves to boost AI capabilities in their enterprise stacks.

How Predibase will Boost Rubrik’s AI Agent Offerings

Under the integration plan, Rubrik users will be able to build AI agents using major platforms like Amazon Bedrock, Azure OpenAI, and Google Agentspace. This links secure data infrastructure with AI workflows to create responsible, high-performing applications.

Predibase was founded by AI engineers from top tech firms like Google and Uber. Its founders are Devvret Rishi (CEO), Piero Molino (chief science officer), and Travis Addair (CTO). The startup raised over $28 million in venture capital from Greylock, Felicis, and others.

Rishi said, “Predibase removes the hardest part of that journey and accelerates production-ready AI by giving teams an easy-to-use platform to tune models to their own data and run on an optimized inference stack. This unlocks more accurate results and faster models, all at lower cost.”

Rubrik’s co-founder and CEO, Bipul Sinha, echoed that sentiment. He wrote, “What the Predibase team has achieved with model training and serving infrastructure in the last few years is nothing short of remarkable. AI engineers and developers across the industry trust their expertise. Together, Rubrik and Predibase will drive agentic AI adoption around the world and unlock immediate value for our customers.”

In his own words via a blog post, Sinha added, “With Predibase, we will make strides to accelerate our customers’ journey and to bring secure data to power AI.”

Broader context: Why This Matters for Enterprise AI

Rubrik’s purchase follows a growing wave of acquisitions aimed at making AI agents more viable for businesses. In May, Salesforce bought Informatica for $8 billion. In early June, Snowflake acquired and Collibra acquired Raito, all to strengthen AI agent capabilities.

Gartner research shows more than half of AI projects stall before they reach production. On average, it takes about eight months to move from prototype to production. Common barriers include data access, model performance, cost, and governance.

By combining Rubrik’s secure data layer with Predibase’s model training and scaling tools, the new unit aims to simplify that process. That means AI projects could move from idea to deployment faster, cheaper, and with better accuracy.

Linda Hadley
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