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OpenAI has announced its largest acquisition so far, buying IO, a startup founded by iPhone designer Jony Ive, for $6.5 billion. This major move is part of a new OpenAI investment round focused on creating smart AI-powered devices. According to Yahoo Finance, this deal brings together the top minds in technology and design.
The goal is to build a new generation of devices that use artificial intelligence to improve people’s lives. OpenAI already owns part of IO but now takes full control. With this, OpenAI proves it is focusing on hardware, software, and apps.
Jony Ive, the man behind the iconic design of iPhone, will now help lead the creative direction for OpenAI’s new hardware projects. AI devices are expected to take on a new look, guided by LoveFrom, the studio designed by Jony Ive. Ive and his team will stay independent but will closely partner with OpenAI.
He currently aims to make tools that stay true to their meaning, as well as being functional. He wants to move away from devices that cause stress or distraction. Instead, his goal is to design technology that fits easily into our lives. This partnership is not just about profit, but about creating products that “elevate humanity.” It proves that there are now possibilities for AI from machines, not just from websites and mobile applications.
This deal represents a big change for OpenAI. Instead of only creating AI software, the company now wants to build physical devices people can use every day. We could design glasses, necklaces, or an original object that lets people conversationally interact with AI, without using a keyboard or tapping on their screen.
CEO Sam Altman said, “We want to bring people something beyond the legacy products we’ve been using for so long.” He believes it’s time for a smarter, more seamless way to use technology. Within OpenAI, this approach supports the goal to become a leader in the AI hardware industry. The company believes AI will make life, work, and thinking easier for people, while not always requiring their full attention on phones.
To make these big ideas a reality, OpenAI is putting a lot of money and resources into its technical resources. It plans to build new data centers as part of its OpenAI data center expansion. These will support advanced AI and handle real-time processing demands of upcoming devices. Additionally, this decision is linked to OpenAI’s plan to gradually move certain business functions from Microsoft to SoftBank in the next eight years.
This is part of a larger effort called Stargate, which involves several partners and aims to build massive AI computing systems. These data center strategies are important for OpenAI’s plans going forward. At the same time, Microsoft, OpenAI’s biggest partner, is putting $80 billion into its own AI server expansion to handle the increasing demand for powerful computing. All of these steps show that OpenAI is not merely envisioning the future, it is actively building the infrastructure to realize it.