Australia social media ban
Published on
5 min read

Meta, TikTok, Snapchat to Comply with Australia’s Social Media Ban Law

In Focus

  • Meta, TikTok, and Snapchat will comply with Australia’s social media ban law
  • The companies will deactivate under-16 accounts starting December 10
  • The three platforms previously opposed the ban

Meta, TikTok, and Snapchat have committed to comply with Australia’s social media ban law. According to Reuters, the platforms said they will start deactivating accounts owned by minors on December 10.

Social Media Platforms Previously Opposed the Ban

Meta, ByteDance and Snap previously opposed the ban saying it would push teens to dangerous internet spaces that are poorly monitored. They argued that the ban would deny teens social contacts and implementation would be complicated

Australia’s under 16 social media rule was approved by the Senate in November 2024. The law was passed after intense public debate and a rushed process where parliament debated and voted the bill within a week.

Major tech companies criticized Australia for rushing the law, which requires social media platforms to take reasonable measures to keep minors from accessing social media or face penalties of up to $32.5 million.

Platforms will Abide by the Social Media Ban Law

In response to the youth ban, Meta, TikTok, and Snap maintained the move will not protect minors. They said they will contact over a million holders of underage accounts to inform them about the change.

“We don’t agree, but we accept and we will abide by the law,” Snap’s Senior VP for Global Policy and Platform Operations Jennifer Stout said.

Snap has 440,000 under-16 accounts in Australia. Meta will reach out to account holders who have confirmed to be below 16. Meta said 450,000 accounts on Instagram and Facebook are held by under-16 users. The platform unveiled teen accounts for Facebook and Messenger in April. 2025.

The company will ask the users to delete their data or store it until they turn 16. TikTok opposed the ban, but said it will comply with the new law and fulfill its obligations. The platform has 200,000 under-16 accounts in Australia.

Australia Social Media Ban at a Glance

  • The ban law was passed in November 2024
  • Social platforms are required to take measures to keep minors off social media
  • Non-compliance attracts penalties of up to $32.5 million

How will Platforms Verify Users’ Ages Under the New Law?

The companies will use behaviour-tracking software to identify under-16 users and deactivate accounts of users who attempt to bypass age restrictions.

Early this year, questions about the effectiveness of the under 16 social media ban were raised after a report by the online safety regulator, eSafety Commission revealed minors could bypass age restrictions.

Meta and TikTok said users who are incorrectly identified as under-16 would be referred to a third-party age-estimation platform. Snap is still developing a solution for such users.

Globally, Australia’s new social media law for minors has captured the attention of lawmakers who are concerned about the impact of social media on teen mental health.

Linda Hadley
X

Customize Consent Preferences

We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.

The cookies that are categorized as Necessary are stored on your browser as they are essential for enabling the ... Show More

We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.

The cookies that are categorized as Necessary are stored on your browser as they are essential for enabling the basic functionalities of the site.

We also use third-party cookies that help us analyze how you use this website, store your preferences, and provide the content and advertisements that are relevant to you. These cookies will only be stored in your browser with your prior consent.

You can choose to enable or disable some or all of these cookies but disabling some of them may affect your browsing experience.

Show Less

Necessary Always Active

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

Functional

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

No Cookie to display

Analytics

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

Performance

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

No Cookie to display

Advertisement

Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.

No Cookie to display
Scroll to Top