Homeowners are sitting on nearly $35 trillion in equity yet many remain hesitant to tap into it. What is holding them back? High interest rates, fear of repayment and lack of clarity around the lending process. MeridianLink surveyed 1,500 homeowners to uncover how lenders can overcome these barriers and unlock growth in the home equity market.
If you’re ready to meet borrower expectations with speed, clarity and confidence, this report lays out the path.
Inside the Report you’ll find:
- Key reasons why 28% of homeowners are likely to take out a loan this year
- The biggest blockers keeping borrowers on the fence
- What motivates borrowers beyond just interest rates
- How digital tools and education can build trust
- Ways lenders can deliver faster approvals and personalized service
Read the full report to unlock the insights and drive smarter, faster lending decisions.

