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The CIO’s handbook for
maximizing ROI and
business impact of AI

Freshwork - The CIO’s handbook for maximizing ROI and 

AI is everywhere right now, but most IT leaders still get stuck on the same two questions: Where’s the business impact? And how do we prove it? When budgets are under a microscope, experimenting isn’t enough.

This handbook is built for CIOs and IT leaders who want a practical way to connect AI to outcomes in service operations. It gives you a clear methodology to measure ROI using cost per ticket as the North Star, then shows how to improve it through three levers. You’ll also get a maturity roadmap to move from quick wins to scalable, repeatable impact.

In this handbook, you will learn how to:

  • Build a clean ROI story for AI in IT service ops using cost per ticket as the anchor metric
  • Identify the AI use cases that matter most
  • Track the right KPIs to prove impact
  • Use an AI maturity model to align AI investment with business objectives

Download the handbook

Download the handbook

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    About Freshworks Inc.

    Freshworks Inc. (NASDAQ: FRSH) builds uncomplicated service software that delivers exceptional customer and employee experiences. Our enterprise-grade solutions are powerful, yet easy to use, and quick to deliver results. Our people-first approach to AI eliminates friction, making employees more effective and organizations more efficient. Nearly 75,000 companies, including Bridgestone, New Balance, Nucor, S&P Global, and Sony Music, trust Freshworks’ customer experience (CX) and employee experience (EX) software to eliminate complexity and increase productivity, loyalty and growth. For the latest company news and customer stories, visit www.freshworks.com and follow us on Facebook, LinkedIn, and X.

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