Planning Guide 2024: Technology Executives

Are you playing it safe or going big with your 2024 IT budget?

81% of tech decision-makers anticipate their organizations’ IT investment increasing over the next 12 months. To boost CX, invest in tech, critical skills, unstructured feedback, and predictive modeling. Cut spending on redundant tech, surveys, and unused skills. The Forrester Planning Guide 2024 for Technology Executives is designed to give tech leaders a game plan on what strategic IT investments will help unlock new opportunities and sustainable growth in today’s dynamic environment.

You will learn to:

  • Allocate budgets wisely across tech, people, and processes.
  • Pick top tech investments that can maximize gains. 
  • Explore disruptive tech like generative AI. 

Compare plans with peers and invest smartly for a successful 2024. 

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