Grow with Braze
Atlanta

Venue: Fox Theatre660 Peachtree Street, Northeast,
Atlanta GA 30308

October 22, 2025

12:30pm EDT

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Braze is taking relationship-building within our communities to a whole new level. Join us for Grow with Braze in Atlanta to get the inside scoop on how to accelerate business growth through the power of cross-channel customer engagement and literally….Grow With Braze.

Register today to hear from – and network with – your peers in Marketing, Growth, Lifecycle, CRM, Data, and more. You’ll learn how to get more value from your customers, while adding value to your customers.

Get ready to make valuable connections, share insights with the Braze community and learn from industry experts at leading brands.

Agenda

12:30 – 1:30 PM

Registration, Networking, and Lunch

Register, grab a bite to eat, and spend time exploring the event. We have much to keep you informed and entertained!

1:30 – 1:55 PM

AI Keynote

Join us as we open the day with a look at how AI decisioning, data, and creativity are transforming customer engagement. We’ll explore the trends redefining how brands connect with their audiences and highlight the innovations helping marketers deliver more relevant, impactful experiences. This opening session will set the tone for the day offering fresh ideas and practical inspiration you can put into action.

1:55 – 2:15 PM

Personalization in Action: A Behind-the-Scenes Look

Join us for an inspiring session featuring a brand who has successfully mastered the art of personalization. Hear firsthand about their unique challenges, innovative strategies, and the remarkable results they achieved. From hyper-targeted messaging to AI-driven recommendations, discover ways to significantly enhance customer engagement with practical takeaways and insights that you can apply within your own organization to create unforgettable customer experiences

2:15 – 2:40 PM

Networking Break

2:40 – 3:30 PM

The Future of Customer Engagement: Personalization, AI, and Beyond

In this session, leading brands share how they’re evolving customer engagement strategies in a rapidly changing landscape. From AI-powered personalization to innovative use of emerging technologies, discover how they balance automation with the human touch, build lasting trust, and deliver campaigns that truly resonate

3:30 – 4:30 PM

Networking Reception

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    By registering for this event, you acknowledge that Braze will process your personal data in accordance with our Privacy Policy. You are also choosing to share your data with each co-sponsor individually for event management purposes. This does not constitute a “sale” of your data from Braze to any sponsor, under applicable privacy law.

    Speakers

    • Courtney Tierney

      Courtney Tierney

      Director, CRM & Customer Engagement

      Papa Johns

    • Kilian-Fitzpartrick

      Kilian Fitzpartrick

      Director of Marketing

      Green Dot

    • Lanna-OConnor

      Lanna O’Connor

      Director, Loyalty and Digital

      RaceTrac

    • Alexandra-Mayson

      Alexandra Mayson

      Sr. Lifecycle Marketing Manager

      Brad’s Deals

    • Haley-Ruff

      Haley Ruff

      Director, AI Ongoing Delivery

      OfferFit by Braze

    • Rachel-Tilghman

      Rachel Tilghman

      Senior AVP, Solutions Consulting

      Braze

    • Ross-Koon

      Ross-Koon

      Director, Digital Marketing

      TELUS Digital

    About Grow with Braze

    Braze is a leading global customer engagement platform empowering brands to build real‑time, cross‑channel experiences. Founded in 2011 as Appboy and headquartered in New York, it serves over 2,300 companies and reaches billions of users monthly through personalized messaging, AI‑powered optimization, and journey orchestration. Its events, like “Grow with Braze,” help marketers accelerate growth, retention, and customer experience via expert‑led, actionable sessions 

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