Jon Handler, Director of Solution Architecture for Search Services
Amanda Lester, Sr. Generative AI Specialist
Mani Khanuja, Principal Generative AI Specialist SA
About the event
Sales and marketing teams are under more pressure than ever to personalize experiences, move faster, and deliver measurable results. GenAI isn’t just a buzzword, it’s becoming a game-changer for how businesses engage, convert, and grow.
That’s why we’re bringing you “Leveraging GenAI for Sales & Marketing Enablement,” a power-packed session to help you turn AI into a competitive advantage.
In this webinar, you’ll discover how to:
- Build more effective sales playbooks using GenAI-powered insights
- Automatically personalize marketing assets at scale
- Align content creation with buyer journeys using AI-driven tools
- Reduce GTM friction by integrating AI into your existing workflows
- Learn from real-world use cases that drive measurable pipeline impact
Don’t just keep up. Leap ahead. Whether you’re in sales, marketing, or enablement, this session will equip you with frameworks and practical strategies to make GenAI your GTM co-pilot.
Reserve your spot today and unlock the future of intelligent sales and marketing.
Speakers:
Jon Handler
Director of Solutions Architecture for Search Services
Jon works closely with OpenSearch and Amazon OpenSearch Service, providing help and guidance to a broad range of customers who have generative AI, search, and log analytics workloads for OpenSearch. Prior to joining AWS, Jon’s career as a software developer included four years of coding a large-scale, eCommerce search engine. Jon holds a Bachelor of the Arts from the University of Pennsylvania, and a Master of Science and a Ph.D. in Computer Science and Artificial Intelligence from Northwestern University.
Director of Solutions Architecture for Search Services
Jon works closely with OpenSearch and Amazon OpenSearch Service, providing help and guidance to a broad range of customers who have generative AI, search, and log analytics workloads for OpenSearch. Prior to joining AWS, Jon’s career as a software developer included four years of coding a large-scale, eCommerce search engine. Jon holds a Bachelor of the Arts from the University of Pennsylvania, and a Master of Science and a Ph.D. in Computer Science and Artificial Intelligence from Northwestern University.
Amanda Lester
Sr. Generative AI Specialist
Amanda helps organizations build and scale generative AI applications with Amazon Bedrock. Prior to joining AWS, Amanda led strategic go-to-market efforts for high growth technology companies. Amanda holds a Masters of Business Administration from the University of Notre Dame and a Bachelor of Arts in Communications from Saint Mary’s College. Amanda is passionate about helping accelerate the growth of the tech community through programs to support gender equality, entrepreneurship and STEM education.
Sr. Generative AI Specialist
Amanda helps organizations build and scale generative AI applications with Amazon Bedrock. Prior to joining AWS, Amanda led strategic go-to-market efforts for high growth technology companies. Amanda holds a Masters of Business Administration from the University of Notre Dame and a Bachelor of Arts in Communications from Saint Mary’s College. Amanda is passionate about helping accelerate the growth of the tech community through programs to support gender equality, entrepreneurship and STEM education.
Mani Khanuja
Principal Generative AI Specialist SA
Mani Khanuja is a Principal Generative AI Specialist SA, and an author of the book Applied Machine Learning and High-Performance Computing on AWS. She leads artificial intelligence (AI) projects in various domains such as computer vision, natural language processing, and generative AI. She speaks at internal and external conferences such AWS re:Invent, Women in Manufacturing West, YouTube webinars, and GHC 23. In her free time, she likes to go for long runs along the beach.
Principal Generative AI Specialist SA
Mani Khanuja is a Principal Generative AI Specialist SA, and an author of the book Applied Machine Learning and High-Performance Computing on AWS. She leads artificial intelligence (AI) projects in various domains such as computer vision, natural language processing, and generative AI. She speaks at internal and external conferences such AWS re:Invent, Women in Manufacturing West, YouTube webinars, and GHC 23. In her free time, she likes to go for long runs along the beach.
About AWS
Launched in 2006, Amazon Web Services (AWS) provides leading cloud technologies that enable organizations and individuals to create transformative solutions. As part of Amazon, AWS is committed to being Earth’s most customer-centric company, focusing on solving customer problems with cloud infrastructure that fosters continuous innovation. AWS supports entrepreneurs, businesses, non-profits, governments, and cities by offering scalable tools to help them reinvent themselves, advance their missions, and serve their communities. Customers trust AWS to help them achieve their goals, handle data securely, and push the boundaries of what’s possible.
